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– Awaiting the call to begin
– Awaiting the call to begin
– $AAPL down over 2% after hours:
– Tim Cook giving introductory remarks: “I’m happy to tell you that Apple’s business is stronger than ever.” Cook talking about integration of hardware, software and service. Cook also discussion “vibrant” developer community. Apple is winning with its products in all the most important ways: customer usage, loyalty, and satisfaction.
– Tim Cook discussing recent announcements: iPad Air, iPad mini with Retina display, iOS 7 redesign, iTunes Radio, iMacs, MacBooks, OS X Mavericks, new iLife/iWork for iOS/OS X.
– Tim Cook says Apple is very pleased with its accomplishments for fiscal 2013, with 150 million iPhone sales and 16 million Macs. Cook going over revenue for iTunes.
– Apple opened or remodeled 49 new stores. 50 million dollars in revenue per store.
– Apple completed 15 strategic acquisitions during the year, one every 3 weeks.
– Apple reviews its capital return program often with its board. Apple is also seeking input from its shareholders.
– Apple is very confident in its future, and Apple sees opportunity in current and new product categories.
– Cook discussing smartphone and tablet growth in the future.
– Apple is proud to be a force for good in the world beyond products: standing up for human rights, helping to eliminate AIDs.
– Apple thanking shareholders for their loyalty, and thanking employees for making products and enriching people’s lives.
– Oppenheimer now on the call. CFO is discussing and reiterating the revenue and product sales stats from the press release.
– iPhone sales ahead of Apple’s expectations. Apple was particularly pleased with sales growth for iPhones in Russia, India, Middle East, and Latin America. Apple iPhone sales remain strong and robust in the United States.
– 14.3 million total iPhones in channel inventory at end of quarter. 4-6 weeks of iPhone channel inventory on a look-forward basis.
– Oppenheimer saying 96% satisfaction rate for the new iPhone, saying that iPhone users spend an average of 53% more time on their phones than Android users.
– Oppenheimer discussing in-house app development for iOS Devices, including companies in China.
– Oppenheimer discussing iPad. “iPad sales exceeded our expectations for the September quarter.” Apple also pleased with strong back-to-school demand. Interest in iPad remains incredibly strong. 99% satisfaction rate for iPad.
– Oppenheimer discussing iPad usage in school systems.
– Discussing the new features in the iPad Air and iPad mini with Retina display.
– Apple happy with MacBook Air sales (updated in June). Oppenheimer talking the iMac update in September, and MacBook/Mac Pro updates this month.
– Oppenheimer talking about Mavericks and its new feature (and free).
– Oppenheimer says iOS 7 launch was successful. Going over iOS 7 features. 20 million iTunes Radio unique listeners.
– Oppenheimer talking about security of iOS devices with iOS 7. Especially in businesses/enterprise.
– Oppenheimer now discussing Apple Retail. 8 new stores opened in Q4, 2 remodeled. 416 stores, 162 outside US total.
– Apple retail 2014: 30 new store openings (2/3 outside of the U.S.). Remodel 20 stores during the year.
– Oppenheimer now talking about revenue deferrals for free software.
– $55-$58 billion revenue estimate for Q1 2014.
Q/A has begun:
– Oppenheimer discussing why gross margin is lower this year, even with the new iPhone mix and other new devices.
– Cook asked about innovation, why iPhone 5s has a fingerprint sensor, M7 etc. Cook says these are part of a big, future roadmap.
– Question about new product categories: Cook says he never said there would be new product categories in fall 2013 and/or first half of 2014.
– Oppenheimer reiterating the revenue and gross margin deferral process. Oppenheimer seems excited about this.
– Gene Munster asking about iPad pricing and growth rates around tablets. Cook enters: Apple believes tablets is a huge opportunity, Apple does believe last week’s announcement was Apple’s largest iPad announcement ever, and will continue to grow. Apple will start iPad sales with the Air on Nov. 1, reiterates iPad mini now at $299, Retina model at $399. “iPad Air is the best iPad we’ve ever done.” Tim Cook says its going to “be an iPad Christmas.” Apple will report it did in January.
– Cook asked about the thinking behind making Mavericks, iWork, and iLife free. Cook says Apple wanted to make the free software as being a key element of owning the Mac and iOS Device hardware. Saw iWork was top-selling mobile productivity suite, wanted all customers to have access to latest software so they have the best features. It was a “bold move” to make them free. Cook says Apple wanted to make the software a complete “part of the experience.” Cook thinks it was a “great decision” for customers.
– Is Apple in a better shape to avoid supply constraints like last year? Or will Apple see a similar situation. Apple is doing well on supply/demand for the iPhone 5s, though Apple is on backlog. Cook is confident about upcoming ramps and doing well for the quarter. iPad mini Retina will start shipping later this month, but difficult to forecast when supply/demand will balance there. Versus last year, iMac was announced early last year then shipped in December.
– MacBook Pros off to a “huge start.” Cook feels great about Mac and iPad growth. Notes the strong guidance numbers from Oppenheimer earlier.
– How are carriers responding to the pricing strategies of the iPhone. Cook says carriers want to sell as many phones as possible and want people on contracts. Cook does not really see this changing. Some carriers have come up with different sales programs that might appeal to someone who wants to upgrade their phone annually. Those programs in general probably reduce the subsidies for some, but customers may view this as a fair exchange for getting to upgrade often. Other than that, Cook believes Apple and carriers have great relationships.
– Call Over.
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What are the barriers stopping companies blogging and how can they be encouraged?
I find when I ask in my training workshops, that often only a quarter to a third on the course have a blog. So there must be some serious reasons behind low business adoption of blogs. In the spirit of encouraging more companies to adopt them I’ve summarised here the reasons for and against. But first a poll – thank to those who helped devise the questions via our great Linked In Group discussion on reasons for not having a blog!
Thanks! for voting in our survey where we try to better understand the reasons that stop companies blogging.
The results show 3 main factors are the most important barriers:
1. The senior managers don’t get it – the risks outweigh the benefits for them (23.2%)
2. We don’t have enough to say (19.0%)
3. We don’t see the return (15.8%)
Other was also a popular category where most talked about lack of time or the right specialists to write it – which clearly should have been a question!
Not enough time to write it
People are lazy. Don’t want to put in the effort to keep a blog up.
Competitors finding out too much
Not clear who should own it
Not enough time from contributors or to manage
Not enough time or resources
We don’t have anyone with enough subject knowledge who has the time
Time within the team – we’re stretched to capacity already
Don’t want to start one without a strategy in place for creating content
There no time to write a blog
We don’t have the time!
My “we can’t afford” = don’t have the time resource availableWhy blog may be the wrong name
As a starting point for the barriers, I think many companies are put off by the name – it can sound too geeky and maybe customers don’t know what a blog is.
But it can be positioned differently; as a magazine for example. A great example of a blog, powered by the free tool WordPress, which doesn’t appear as blog in the normal sense is the ASDA Online Magazine.
What do you think? I think a customer magazine works better for the company and the customers. I can imagine it would be a lot easier sell to the corporate communications team.More reasons companies don’t have a blog
1. “What’s the point, where’s the return?”
The return on investment for a blog is certainly hard to prove in a monetary sense. But a big part of the business case is within SEO – where I think a blog is now essential to effective SEO, particularly now Google uses signals from social networks to rank pages.
This survey on blog SEO by The Top Rank Online Marketing Blog found that the vast majority of respondents found it was important to their SEO efforts. The chart shows how blogging helps.
Other key business benefits of a blog to build into the business case are:
Blogs are also dynamic to technology changes – plugins make them easy to extend
2 “We don’t have enough to say?”
The counter argument is that you probably DO have enough to say for an enewsletter or through press releases? These can be repurposed for the blog. You HAVE to find enough to say to keep followers on social networks engaged and the blog provides a hub for this.
3. “People will say bad things about us”
4. “A blog sounds too techie/too geeky?”
In that case maybe position it as a customer magazine – as with the Asda example above. This will sit better with corporate communications teams in a larger organisation.
5. “We can’t afford it”
This is an easy one to argue against. Many of the CMS described above are open source or require a small outlay for a theme. Yes, you will need a designer to update the skin, but total cost could be 100s rather than 1000s. The real cost is the staff time to edit it or to outsource this. That resource does have to be
6. “It’s too complicated, we already have one-many sites and CMS”
This may well be true and I think many who do have a blog have difficulty integrating them – witness the Asda customer magazine again.
7. “The senior managers don’t get it – the risks outweigh the benefits for them”
So that’s the way it looks to me – what do you think are the barriers to more wide use of blogging and how can we encourage more companies to blog?
A music blog is a website that typically publishes music tutorials, song lyrics, popular singers, and more.
If you’re looking to make a music blog, you don’t have to code.
Instead, you can use a CMS (content management system) like WordPress (.org).
WordPress is used by over 40% of all websites on the internet, and it’s the gold standard for website creation.
This quick and easy guide teaches you how to start and monetize a music blog with minimal expenses.
Just so that you know you’re in good hands—I’m the founder of this website (that’s also built on WordPress).
In addition, I have multiple years of experience in SEO, blogging, and website creation.
Here is how to start a music blog in 7 easy steps:1. Get web hosting
To get your music blog up and running, you need to get web hosting.
SiteGround hosting is highly recommended because it’s fast, secure, and reliable.
Choose between 3 plans—StartUp, GrowBig (recommended), or GoGeek.2. Choose a domain name for your music blog
Other extensions like .org, .net, or .io, are fine too, but they are not the most common.
A simple way to come up with a good domain name is to combine “your niche” + “a related word” together.
Review the order and pay using a debit/credit card.3. Install WordPress
Select “Set Up Website” to start the installation process.
Select “Start New Website” and select “WordPress”.
Choose if you want to add extra services.
Select “Finish” and wait for WordPress to install.
Tip: If you need help with the installation process, you can contact SiteGround’s 24/7 support for help.4. Choose a theme
Once WordPress is finished installing, you need to choose a theme (the design of your blog).
For a music blog, I recommend buying a premium theme like GeneratePress, Divi, or Astra.
Tip #1: You can find great WordPress themes on EnvatoMarket.
Tip #2: If you need help with customizing your theme, you can contact your theme’s support.
Tip #3: You can create a music logo for free using Namecheap’s logo maker (it’s the best logo maker that I’ve used).5. Install plugins
Recommended plugins to install:
Google Site Kit – Easily connect your site to Google Analytics to see real-time visitors and stats.
Yoast SEO – An all-in-one SEO plugin for WordPress that you can use to add an XML sitemap (a site directory).
Jetpack – A security, speed, and stats plugin.6. Start posting music content
Since you’re starting a music blog, you need to research topics to write about.
You can write about music guides (e.g. Rush E sheet music), lyrics (e.g. Despacito lyrics), the latest songs/albums, pop star news, top songs (e.g. best heavy metal songs), and more.
To find content ideas, you can use the Google Keyword Planner or browse similar blogs for inspiration (e.g. Pitchfork, Rolling Stone, Loudwire).
When writing your post, make sure to include headers, spacing, lists, and media to engage your readers.
You can also add categories and tags to your post on the right sidebar.
Tip #1: If your blog is new, your posts will start ranking on Google after 3 to 6 months (if they are of quality).
Tip #2: Try targeting low-competition keywords like “Best electro swing songs” instead of “Best EDM songs”.7. Monetize your music blog
Once your music blog gains some traffic, you can start monetizing it.
I recommend applying for Google AdSense or Ezoic.
If you’re a producer, you can sell your beats on BeatStars and promote them on your blog.
You can also complement your blog with a YouTube channel (if you haven’t started one yet).
Tip #1: Ezoic earns about 5x more than Google AdSense because of its technology.
Tip #2: After you’ve reached 50k or 100k monthly visitors, you can apply for Mediavine or Adthrive (both are premium ad networks).Further reading
How to Start a Gaming Blog
How to Make a Website Like WikiHow
How to Make a Website Like Wikipedia
Well loyal readers, as the Search Engine Strategies conference looms right around the corner and I’m all geared up with my press pass, laptop, camera and notebook for making my rounds and surprise visits to different seminars, workshops, booths, bars, and search engine reps, Pandia emailed me today to let me know that I’ve won their best weblog award on search engine marketing 2004. Woohoo, finally, some recognition!
February has been a hectic month for the Search Engine Journal and as some of our readers may know already we have not been as on top of as many scoops as we have been in the past. Because of the amount of traffic we’ve been receiving and by using WordPress database powered PHP to publish our news, we found out that our host’s server could no longer sustain our bandwidth needs.
We decided to leave our respected host and have now propagated over to A Small Orange, a really great and affordable hosting service which has had no problems or downtime to date. As much as we like our new host thus far, the transfer did get our stories out of Google News, which is supposed to be reindexing our site within one week. Hopefully, they’ll pick us back up again. Google News has been responsive so far with emails and timelines, but the dependency on a web crawler as opposed to RSS (which MSN and Yahoo News use) to find and index new stories seems to have its limitations at times.
Today’s award which mentions this blog in the same company as Gary Price, Danny Sullivan and Andy Beal has really got me motivated to making 2005 a dream year for this blog. Pandia awarded us despite calling the blog “sobering” – here’s the snippet:
Search Engine Journal is a very sober weblog, making it a little bit less informal and less personal than some blogs.
The entries also tend to be a little bit longer, making it look more like a news column than a “proper” blog.
However, this is probably one of its strengths. It brings you all the essential news, as well as more extensive analysis, reviews and “how to” guides.
Search Engine Journal gets the Pandia Award 2004 for best search engine marketing weblog for bringing the facts in a transparent way.
Thank you Pandia. The vision behind Search Engine Journal is to make it a news journal of search engine, Internet, and marketing related happenings, news, stories, fun, and interviews. I do not try to keep a sober workshop here, but do really like the quote about us bringing more than news to the table, and more than blogging, we’ve always considered ourselves as a hybrid of both. Hence the name – “Search Engine Journal.”
The word journal has many meanings, but the two most relevant to this publication are those of *personal journal, or web journal (blog)* and *daily newspaper*. Thank you Pandia, thank you readers, thanks to the many writers including Jim Hedger, Barry Swartz and Sushubh Mittal who lend us their thoughts on an ongoing basis, and thanks Andy for linking to us from your coverage of this story!
Intel said Tuesday that it had sold more than 100 million microprocessors for the quarter as it notched record revenues of more than $14.6 billion, evidence that its growing work in the embedded space is beginning to take off.
Intel reported net income of $3.3 billion, up 19 percent from a year ago, on revenue of $14.6 billion. Revenue increased 8 percent from a year ago.
“We are pleased by the progress the company is making,” said Intel CEO Brian Krzanich, in a statement. “We achieved our best-ever revenue and strong profits in the third quarter. There is more to do, but our results give us confidence that we’re successfully executing to our strategy of extending our products across a broad range of exciting new markets.”
Perhaps the most important thing Intel divulged was that it believed the health of the PC industry was strong. Intel executives including chief executive Brian Krzanich took pains to note that the fourth quarter would be “seasonal,” which usually indicates the strongest sales of the year.
Intel’s revenues were driven by its PC Client Group, the microprocessor division that supplies its PC microprocessors. There, revenue increased by 9 percent year over year to $9.2 billion. Intel’s data center business also reported a revenue increase of 16 percent to $3.2 billion.
Within the PC space, desktop revenue was up 6 percent, while the average price climbed by 2 percent. The notebook space, however, is where the fight is most heated. There, Intel grew its notebook business a whopping 21 percent—bad news for rival AMD—though prices fell by 10 percent. Intel is also on track to ship enough processors to power between 40 million and 45 million tablets during 2014, enough to make it the largest merchant supplier of tablet processors, Smith said.
To address the price drops, in the fourth quarter Intel will ship a cost-reduced “Bay Trail” Atom chip, also known as Bay Trail CR, executives said.
Intel’s Internet of Things business, as evidenced by its Edison embedded chips, is also beginning to take off. As a percentage of Intel’s business, it’s rather small—just $530 million. But with 16-percent revenue growth, it’s also gaining traction.
Intel didn’t say specifically how many microprocessors of each category it sold. But with embedded chips selling for just a few dollars, it’s likely that Intel will ship a greater number of chips into wearables and other businesses as it slowly expands its sales efforts.
The one big black mark? Intel’s communications business, which reported an operating loss of $1 billion on revenue of just $1 million. Ouch. Intel executives say they still sell many of its communications products at a loss. However, its “Sofia” mobile chip with an integrated 3G radio is in validation testing within Intel’s labs, and will be out before the end of the year, executives said. A version with integrated LTE is still on track for next year.
Why this matters: As Intel moves into the holiday season, there’s every reason to believe that sales will be strong—in part, you can imagine, due to Intel’s first shipments of its Broadwell-class “Core M” processors. The other news is that as Intel grabs share in the notebook space, prices continue to fall. That’s good news for technology consumers like you and me, regardless of which manufacturer builds the chips.
Updated at 3:59 with additional details.
In fact, much of Discord’s appeal lies in how good its calling is. Its birth came about precisely because its founders wanted a better VoIP platform for gamers to use during group play sessions.
But even if you’re not raiding with friends, you can still use Discord to make voice and video calls. (It can be a good workaround for poor cell phone reception, for example.) Hopping in one is quite simple, too, though you will have to do a little setup first.Step 1: Make some friends
In the desktop app (or web interface), this screen is one place you can send friend requests from.
To make a call in Discord, you have to be friends with the person (or people) you want to speak with. You can send a friend request in one of two ways on PC or mobile:PC Mobile
At the bottom of the app, tap on the icon of a person waving. Then tap on the icon of a person with a plus sign in the upper right of the screen. You can then add people through one of three methods: entering their Discord tag (e.g., ExampleTag#0000), using Nearby Scan, or the Find Your Friends feature. For the latter two, your friends will also have to participate for them to work.
On a Discord server you share with the person, tap on their user avatar, then on Add Friend.Step 2: Start a call
On PC, you can start a voice or video call by using one of these icons.
Starting a call is pretty simple, especially since there’s no real differentiation between voice and video calls. One method simply starts the call with audio only and the other one with everyone’s video on.PC Mobile
At the bottom of your screen, swipe right on your screen, then tap the icon of a person waving. Your friends list will appear. Tap the phone icon next to your friend’s name to start an audio call. (You can enable video once the call starts.)
For group calls, you have to create a group chat first. To do so, swipe right on your screen, then tap on the icon of a person waving. At the top of the screen, tap the icon of a chat icon with a plus sign. You can also start a group chat from your Direct Messages screen or in your direct messages with a person you want in your group. Once the group chat is open, tap the phone or video camera icon at the top.Things you should know about Discord calls
You can share your screen and stream games to Discord calls.
Discord calls are very good—the PCWorld staff uses them regularly during our off-hours. But you should always go into a service knowing the important details, so we’ve compiled several things to get you fully up to speed.
Discord does not offer end-to-end encryption for voice and video calls. For that level of security, you’ll need to stick with WhatsApp, Facebook Messenger, Signal, or the like.
Discord calls have no time restrictions, so you can be on them for as long as you like. However, you can’t sit in a call by yourself indefinitely until other people join; the system will boot you after a short period.
You can share your screen or stream a game to call participants at 720p/30fps by default. For higher resolutions and 60fps, you’ll need to a Discord Nitro subscription.
Like other popular VoIP calling apps, video backgrounds are available for calls, but standard Discord users only get eight presets and a blur option. For custom backgrounds, you need to subscribe to Nitro.
If your friends can’t hear you speaking, verify that your input and output devices are set correctly. Discord can change these randomly. Also make sure that you don’t have push-to-talk on—or if you purposely do, that your keybind is correct.
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