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No matter what, Google apps and services are your preference. Google Drive, Google Plus, Google Maps, Google Music All Access, and (OF COURSE) Android. You love Google, you crave Google. You need Google!
While you might be okay with OEM skins, you still prefer and often semi-religiously defend Google’s vision for the platform. This means you likely prefer stock over skinned versions, and there’s a pretty good chance you own a Nexus.
You own at least a few Android accessories, such as T-shirts, figurines, etc.
You may own a Chromebook, and/or consider Chrome the best browser in the world.
Signs you might be an extreme fanboy:
You plan to name one of your children after Google and/or one of its execs — Matias perhaps?
You tend to call anyone who doesn’t have your EXACT point of view by the name “Apple fanboy”.
You think that all skins and OEMs should be eliminated in favor of stock, but in the same breath talk about how “being open” is what makes Android so awesome..
You complain about OEMs being slow to update, and then get mad when OEMs move faster than Google.
You defend Google’s every mistake, and can’t admit that they ever do anything wrong.
Under religion on forms you mark “other” and fill it in with Google.
Now we are moving on to Android fanboys — or fandroids as some like to call them. While some consider Google fanboys and Android fanboys to be one in the same, I decided to separate them due to the fact that there can be some philosophical differences between these two similar but different fanboy tribes.
You love Android, particularly for its open nature. You consider it the best mobile OS in the world.
You consider yourself a fan of the OS, but don’t feel the need to always go with Google on decisions.
You often use Google services, but may also explore alternatives (Facebook, Dropbox, etc)
There’s a chance that you might have a Nexus, but there’s just as big of a chance you’ll try out another OEM maker’s products. You judge by quality and features, not by who is making it or what skin it has on it.
You own at least a few Android accessories, such as T-shirts, figurines, etc.
Signs you might be an extreme fanboy:
You have a tattoo of Andy the robot anywhere on your body. And/or you consider your phone more important than your kids, girlfriend, wife or whatever have you.
You tend to call anyone who doesn’t have your EXACT point of view by the name “Apple fanboy”.
You can name every ROM, Android version and root app — but you can’t remember your birthdate.
You believe Android is perfect as is, and that no other mobile operating system has any positive features or attributes. They all suck and there’s absolutely nothing Google could learn from its competition, Android is king. Long live the king!
Plastic is fantastic. You are perfectly fine with Samsung’s design choices, no complaints at all. Though if Samsung switches to metal, that’s okay too. Ultimately, you just like Samsung’s hardware and build quality, regardless of what materials they use.
You only buy Samsung phones and consider anything else to be second rate.
You like Touchwiz, or at the very least enjoy many of its added features. You tend to defend against the complaints that it is a bloated mess.
You even use many of Samsung’s less popular apps.
You recognize the fact that Samsung is the number one player, and one of the main reasons Android is successful today.
Signs you might be an extreme fanboy:
You say stuff like “Samsung IS Android”, believing all other OEMs are awful. You also tend to take offense at the idea of stock Android.
You tend to call anyone who doesn’t have your EXACT point of view by the name “Apple fanboy”.
You believe that Samsung is more important than Android, meaning you’d gladly consider a Tizen phone, if a globally available high-end flagship ever surfaces.
You believe Samsung can do no wrong. Period.
You have a deep disdain for Apple fans that goes way beyond any other mobile fanboy group.
This one is going to probably cause the most stir. The Apple fanboy. And we’re talking about ‘real’ Apple fan boys, not general mobile enthusiasts that get called an Apple fanboy because they disagree with any of the other types of fanboys mentioned above.
Here’s some signs you might be an Apple fanboy:
You won’t touch Android. Apple is supreme, simple as that.
You don’t mind the restrictions placed on iOS and Apple hardware. Apple probably knows best anyhow.
You are known for saying something similar to the following: “I choose Apple because it just works. I want something simple, not just an OS for nerds”.
You tend to look down at Samsung, calling it a cheap copy.
Signs you’re an extreme fanboy:
You regularly call people Samsung fanboys, fandroids or similar.
You believe Android is a cheap copy of iOS, ignoring the fact that iOS has taken many features from Android in recent years.
You tend to believe that Apple invented everything.
You say stuff like “Android is for poor people”.
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9 ways to improve your mobile customer experience
As mobile shopping sites and apps increase in popularity, and overall experiences improve, customer expectations are rising at the same time, so there is an imperative for customers to act to improve their mobile experience and how it joins up with the overall brand experience.
Research by IBM has highlighted the extent to which customers are intolerant of any faults, with 16% of respondents reporting that they would be more likely to buy from a competitor if they encountered a problem, and 13% admitting they would abandon the transaction altogether and try a competitor’s website or app instead.
‘Some of the bigger leading brands have really upped their game, and the ones that are keeping pace have strategically invested in a platform that is able to service both traditional online channels and also the newer mobile and social channels,’ says James Lovell, European retail Smarter Commerce solutions lead at IBM.
‘But when you start to move away from the leading retailers and into the tier-twos, you find there are more businesses struggling to keep pace, because they haven’t necessarily made that strategic investment. So while the leading retailers are keeping up with the customer, the tier-twos and below are struggling.’
Michael Allen, VP of APM at Compuware, adds: ‘Brands must prioritise their mobile commerce offerings based on their customer demands. For example, they should look to identify which mobile devices their customers are using the most and then optimise their mobile offerings for those devices. They should also bear in mind that whilst flashy visuals may attract customers by making a great first impression, building a long lasting customer relationship actually depends on the quality of the experience through how that website performs.’Aligning the mobile customer experience to customer’s expectations
So how can businesses ensure they get the mobile customer experience right? Here are some tips from leading experts.
Research your customers’ needs
‘To truly cater to their mobile customers and provide a flawless user experience, businesses must understand the context in which their customers are using mobile and use this to better the services they already offer,’ says Bill Loller, Vice President of IBM Smarter Commerce.
‘For example, are they using their mobile devices to buy products, or research products for later purchase online or in store? If they do use mobile predominantly to research products and buy in store, are they doing their research while in-store, or from elsewhere?’
Take mobile data seriously
‘The key to delivering the best possible customer experience is really understanding your customers: how they behave, how they interact with you as a brand, and how they use the various channels as well,’ says Lovell. ‘We’re starting to see a shift whereby retailers are taking customer data more seriously, because from that they can derive a lot of insight. If you understand that your customer set uses smartphones for transactional purposes, and they may use tablets for browsing and they may use the web for much more inspirational content, then you can tailor the channels to the relevant customer sets as well. And that can certainly help retailers address how to serve customer experience through what channels and when.’
Knowing what makes customers tick can be tricky, and according to IBM research, just under half of businesses (48%) say they have a good understanding of the types of content that make people more likely to buy, the reasons for making a purchase (43%), and the value of visitors from different sources of traffic (48%).
Listen to your customers and respond
‘By identifying the main struggles customers face, businesses can work at resolving these issues, ensuring their mobile apps and mobile-optimised sites are easy to navigate and have sufficient information to keep customers feeling at ease and secure right through to the end of the checkout process,’ says Loller. ‘Failing to take action when struggles are identified could lead to lost sales and customers, as a result of minor mobile commerce problems that could have been easily fixed.’
He continues: ‘Knowing what makes customers tick can be tricky, but thanks to the internet and social media, customers have lots of ways of telling you, and everyone else, what they are and are not happy with. If they have a bad experience, they are more likely to vent their frustrations on social networking sites such as Facebook and Twitter, which can be hugely detrimental to their brand name. In the digital age, reducing the customer struggle has never been more vital.
‘Approaches such as online surveys, app store reviews, social media listening tools, usability heat maps and digital customer experience replay are all effective in understanding in near real-time exactly how your customers feel and what they think about the customer experience you provide. Businesses must be open to learning and adapting their mobile customer experience based on customers’ views.
Make the user interface user-friendly
Mobile consumers are task-oriented – unlike online or in-store consumers, they are much less likely to spend time browsing for products and services and are more likely to log on to sites with a purpose to buy. As such, businesses need to ensure they provide an easy, quick and consistent mobile user experience to ensure their customers remain loyal.
‘The most serious issues faced by consumers visiting ecommerce sites via mobile devices are screen-sizing issues as well as bad navigation and poor ‘findability’ issues,’ suggests Loller. ‘Organisations need to ensure they are addressing all their customers’ struggles to ensure they are providing the best possible mobile experience.
‘The user interface is by far one of the biggest things that will impact a customer’s mobile shopping experience – it’s the first thing they see when they enter the site. Many businesses make common mistakes such as not accounting for size/width of an average customer’s finger, making mobile users fill out long forms, not accounting for various device widths, or making pages non-zoomable.’
Personalise the experience
‘Until now, personalisation has usually involved using a combination of known profile information and historical data. What’s been missing is the ability to combine these factors with real-time information such as in–the-moment browsing data, the device a customer is using, their specific location and their stage in the purchase cycle,’ suggests Tom Waterfall, director of optimisation solutions at Webtrends.
‘Bringing all of these factors together is defined as contextual personalisation. It allows brands to deliver targeted and relevant experiences to a customer based on their specific needs at that exact moment in time – giving the customer what they want, when they want it and where they want it. Mobile offers a unique opportunity to target customers with personalised messages on-the-go when they’re browsing in-store or in nearby stores.
‘Contextual personalisation is also the catalyst for more exciting innovations that allow you to bring together the online world with the ‘real’ offline world. Imagine if you knew what your customers wanted before they even entered your store – everything from their shopping habits, likes, dislikes and previous purchases – and could then use this information to drive their in-store experience. This is what contextual personalisation, combined with new technologies such as Apple’s iBeacon, enables – it uses consumers’ known online behaviour data to drive offline sales.
‘With digital interactions between shoppers and retailers influencing 50% of all in-store sales, it’s essential to make the most of digital and start to close the offline and online loop. Mobile is at the very heart of these exciting new developments.’
Keep it quick and simple
‘What drove consumers from the High Street was the speed with which they could search for products online. Mobile offers consumers the next level of convenience which a number of retailers are not yet offering,’ suggests Alan Gabbay, CEO of Udozi.
‘Be it up to-date-stock information, directions to the nearest store, telephone numbers or opening times, consumers are used to having instant access to this information on their phones. Mobile is also the best platform on which to offer the discoverability of online shopping mixed with the instant purchasing convenience of the High Street. Consumers don’t want to wait four working days for their product.’
Streamline the purchasing process
‘The checkout process needs to be seamless and uncomplicated and research shows that if this process becomes problematic the user is quite happy to leave the site having not made their intended purchase,’ warns Alison Curry-Taylor, Operations Director at Daily Internet.
‘Universal instant mobile checkout apps can assist in this most important final interaction to ensure that consumers get one-tap checkout on their phones. With this seamless approach completing the overall customer experience there is a much more increased realisation of sales conversion and maximum profitability for the business.’
‘Once a mobile customer has decided to buy, it is important to make the purchasing process as easy as possible with a one-step checkout process,’ says Durand. ‘Mobile payment options that use a digital wallet such as PayPal are ideal as they minimise the amount of data the user has to enter: His credit card details and address information are already safely held on his device or in the Cloud.’
Simon Horton, Founder of ShopIntegrator, adds: ‘Streamlining the data capture needed from the customer to complete an order is important in offering mobile customers a better experience. By offering customer account creation, with stored re-usable delivery addresses and payment details it can significantly speed up the mobile checkout process for repeat customers.’
Ensure mobile is consistent with other channels
‘Consistency across all channels is vital,’ emphasises Loller. ‘There is nothing more annoying for customers than when they switch from a website to a mobile app or site and cannot quickly and easily navigate through it, or lose the items they ‘saved’ when switching between channels. It is vital that the user interface across these channels are similar to not only give customers a much more consistent experience, but to also enable them to easily familiarise themselves with the business’ brand and sites.
‘Mcommerce is seen as a quicker, easier and more convenient alternative to other shopping channels, and mobile customers are not tolerant of anything less than that. Getting the mobile customer experience right can open up a number of doors for businesses across their other channels.’
Test to optimise the experience
‘In such a heterogeneous device environment and for brands to deliver the best possible mobile commerce customer experience, it is important that they budget for an implement real device monitoring and testing,’ recommends Thomas Gronbach, Digital Quality Expert at Keynote. ‘This will take the business through the real user journey and help them truly understand how their website is being perceived and where the pain points are on each device, network and operating system.
‘Testing can be done in a variety of ways; emulated testing is done by an automated machine running scripts, making it fast and easily comparable, whereas real user testing can simulate the actual visitor journey, giving its results more credibility but making it a slower process. To create a good mobile experience, which can be delivered quickly to market, it is important that both these techniques are used to get an accurate picture of how a mobile website is delivered to consumers and to assure the connected experience.
‘For brands to truly understand changing customer expectations of the mobile experience, they must look at how their service is really being consumed by mobile users. By monitoring and testing a site, brands can gain insight into what works and, more importantly, what doesn’t work. They can start to build a robust mobile strategy that truly offers an optimal end-user experience, helping to improve customer satisfaction and retention. By putting themselves in their customers’ shoes, and considering different shopping habits from different devices, brands can ensure that they serve site visitors well and keep them coming back again and again.’
[Editor’s note: For the latest research showing how companies and manage and improve customer experiences including on mobile, download the free Smart Insights Managing Customer Experience report].Copyright/Image Credit:
Configuration profiles are a huge part of the mobile device management experience when working with the iPad and the Mac. They are the “building blocks” of how the iPad and Mac know what restrictions or settings to have in place. If you can get the hang of this aspect of using an MDM, you’ll become a master in no time. If you are looking for how to restore a deleted Jamf profile in order to remove it, I’ll cover that at the bottom.
Configuration profiles are what gives IT managers control over a device to be able to make changes without requiring (or even allowing) end user overrides. Configuration profiles are one of the ways that Apple has continued to evolve iOS and macOS management over the years, so it’s wise to take time to get the basics down.The Most Restrictive Profile Always Wins
One mistake I’ve run into over the years is wondering why something was disabled on an iPad when I pushed a profile that had it enabled. It was because I had multiple configuration profiles on the same device. Applying multiple profiles is certainly allowed, but the most restrictive policy will always override the other. An example of this is if one profile disables Safari, but another does not. The profile that disables Safari will override the one that didn’t.Preloading Wi-Fi Credentials Controlling iCloud Photo Library
If you are using managed Apple IDs through Apple School Manager, you’ll know that students get 200GB of iCloud storage. You also know that devices that take HD video can take up a lot of storage. If you don’t want students to be able to use iCloud Photo Library (preserving space for Pages files and Keynote presentations), you can actually disable that inside of a configuration profile as well.Restore a deleted Jamf profile
A few years ago, I discovered a really useful trick in Jamf Pro, and it was restoring a deleted profile. If you are coming to this article from a Google search, rest assured, the problem you are having can be solved with this trick.
I like to keep my list of configuration profiles as clean as possible. As your organization’s use of iOS grows, you’ll find that your use of configuration profiles grows. I have a few general profiles that go on all of our devices, but then I have a number of them that go on individual grades. If you are a K–12 school, you’ll certainly find this to be the case as a 2nd grade classroom will likely have different restrictions than a 10th grade one. If you are an enterprise user, you will likely have different profiles (and apps) for the sales staff than you do for the executive staff.
A trick I discovered is that even a deleted profile still exists in Jamf, but you’ll have to find it. Each configuration profile generates a unique URL.
The bold part of the text is unique to my organization, so you’ll want to replace it with your URL. The id=34 section is what you’ll want to focus on next. You will need to discover the number of the profile you deleted. Your profiles obviously start at 1 and go up from there. You can do trial and error to see which one was deleted. Once you find the one that was deleted, you’ll see a notice that this profile was deleted. Your first reaction might be to clone it, but you actually want to download it.
Once you get it downloaded, you’ll want to go back to the main configuration profiles screen and look for the Upload button. You’ll then upload it, and it’ll be assigned the same profile ID as before. You can then work with it inside of Jamf to remove or modify as needed.
Thanks to Jamf for sponsoring Apple @ Work. Jamf, the standard in Apple management, is committed to enabling IT to empower end users and bring the legendary Apple experience to businesses, education institutions and government organizations via its product portfolio.
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With AI being such a trend, there are many questions about how it works and what it can do. One commonly asked question is, “What are the four types of AI?”
Keep reading because this article will discuss the four types of AI, what they are used for, and some of their benefits.The 4 Types Of AI Reactive Machines
Reactive machines are quite a popular concept in AI. This is because it is the most basic and oldest type of AI.
Reactive machines are machines that are reactive only to certain stimuli and scenarios. Unlike many AI software that came after them, they can’t use previous experiences or loaded knowledge to assess and respond to certain situations.
They also don’t use GPS or digitally produced maps to navigate their surroundings or plot their route. Instead, they move based on what they see.
Reactive machines are good at games like Chess and Solitaire because they don’t act the same way twice. They are also very good at simple things like filters and recommendations. And although they are perfect for simple tasks, they cannot be applied in the real world very well.
Because of their lack of imagination and abstract thinking, these programs can be easily fooled, so they can’t be used for things like face recognition or robot assistants.
With that being said, reactive machines are still very much used today, and technology innovations such as self-driving vehicles wouldn’t be possible without them.Limited Memory
Limited memory is the second type of AI system and is used to create the voice cloning effect. In simple terms, this AI allows the robot to store information and experiences as “memory.” It will then use this new “memory” to make better predictions the next time it comes across a similar situation.
Due to its superiority over-reactive machines, it is used for more complex Machine Learning systems.
This type of AI works by using reinforcement learning. This means it uses an ML system to make better decisions and forecasting after engaging in a trial and error session.
Additionally, it uses the Evolutionary Generative Adversarial Networks. This is a form of software that has collected information over several evolutions. The system updates to this network allow for adaptation and the inclusion of several modifications.Theory of Mind
Although this is a yet-to-be fully harnessed type of AI, many scientists predict that this kind of AI will allow machines to understand the structure they work with. This structure includes people and the environment they interact with.
Many scientists have been working for years to try and understand this type of AI and how it could affect humans.
The theory of mind will use meta-learning to guide its learning. Unlike limited memory, it will not need to learn through a series of trial and error but through a central neural network built for the Theory of Mind AI.
With this type of AI, an AI voice generator would be able to create an imitation of your voice that would be hard to distinguish from the original.Self Aware AI
Self-aware robots are the dream of every technological innovator. Like the theory of mind AI, self-aware AI has mainly remained undiscovered.
Self-aware AI is a type of AI robot that will create consciousness, and this “consciousness” will allow the robot to assess its internal state.
There have been reports of alleged self-aware products being produced by several inventors, but all seem hoaxes.
But slowly, scientists have discovered more about this type of AI. With this type of AI, a robot will be able to identify patterns and replicate them. This is because this AI can assess its internal state.
The benefits of a self-aware AI are limitless. You will have a machine that can work independently while connecting with other machines. Its capacity for innovation would be unrivaled, as it could learn from its mistakes and successes.
However, this technology is still in development. Scientists have yet to find a way to create self-aware AI without using human consciousness as a model.
Nonetheless, it’s hard not to get excited about the possibilities of self-aware AI. There are several potential applications for AI. Some of these applications are already being used, while others are still in development.Conclusion
To hear the headlines scream it, mobile security is already a lost cause. Android is the king of mobile malware! Umpteen gazillion rogue apps found! THE HACKERS ARE SNOOPING YOUR SNAPCHATS AND SEXTING YOUR GRANDMA!
It’s enough to make you want to wrap your phone in tinfoil and cower in a corner somewhere—but don’t believe the hype.
The sky isn’t falling, and your phone isn’t sending illicit photos to your grandmother. While you may want to slap a security app on your phone, it probably isn’t for the reason you think. And those rogue apps? If you aren’t an idiot, the odds of your installing a malicious mobile app are almost infinitesimally small.
Welcome to your mobile security reality check.Much ado about (very slightly more than) nothing
Here’s the thing about all those ominous-sounding reports: Most of them originate from the very antivirus companies looking to sell you security solutions—so they’re not exactly impartial.
Fortunately, I managed to track down honest, straightforward experts from three noted security firms: Lookout, which offers a popular security app for Android devices; McAfee, which needs no introduction; and AV-Test, a highly respected independent institute that specializes in technology security.
All sang the same tune when it came to malicious mobile threats.
Malicious apps like Droid Cleaner are a rare (and quickly scoured) sight in Google Play.
Fear not, iOS lovers: Apple’s approval process is even more stringent.
Andreas Marx, the CEO of AV-Test, agrees with Rogers. “The mobile malware situation for US and European users is not yet problematic; the majority of malware is spreading in China and Russia only.
“Google Play is not entirely safe to use,” Marx continues, “but it’s well maintained and even when malicious Apps are able to ‘enter’ the market—criminals are working hard on this—the apps are getting removed quickly. Google can also remotely wipe malicious apps from your phone if they see a very big risk.”But…
Sweet! So you can leave your phone AV-free and carry on with life blissfully stress-free, right? Not quite.
All three organizations reported that they’ve been seeing an increase in targeted malware that skirt the precautions Google, Apple, and other platform protectors have installed—think malicious websites, third-party app stores offering free versions of popular paid apps, and phishing emails containing poisoned links or apps.
While the threat to the average person is still small, the bad guys are definitely getting smarter. Lookout recently identified the BadNews malware family, which disguised itself as an everyday ad network to sneak 32 apps into Google Play, and then began acting maliciously only after those apps had been downloaded between 2 million and 9 million times. The damage was limited mostly to Russian users, however.
Built-in app store security doesn’t protect against trickery like that. Now for some not-so-delicious irony: Android typically gets hammered as being the more vulnerable operating system, compared with iOS, but Marx says iOS is actually more vulnerable to phishing attacks since Apple’s App Store has few viable antimalware apps.
What’s more, the contents of our mobile devices all but ensure that those unfriendly efforts will continue.
“Think about it: Your phone is, for all intents and purposes, a computer,” says Luis Blando, vice president of mobile product development at McAfee. “It has every single bit of corporate data that your company wants to protect. Much more worrisome, it has your calendar, your Amazon account, God knows what else. As a target, phones are absolutely irresistible [to hackers].”
Slightly hyberbolic? Maybe. But it’s also very true, and that has led AV-Test to revise its recommendations for mobile security.
“The situation is changing,” says Marx. “More and more attacks are targeting mobile users in the US, so it’s getting more risky. Therefore, we recommend using security software on your Android. Last year, we said ‘It’s an optional component, but it will get more essential in the future.’ Now we argue: Use it.”
Don’t misunderstand: If you’re smart and careful, the threat of infection is still fairly small. But with more and more bad guys trying to sneak their way onto your phone outside of the app stores, running Android unprotected is a risk.
Even if you don’t have much cash, you can keep your phone fairly secure using one of the freebie Android security apps that are out there, including offerings from Lookout, AVG, Avast, and others. However, sticking to no-cost solutions usually leaves you out in the cold when it comes to security features that are arguably the most handy-dandy.The real reason you want a security app
Even if you barely surf the Web and rock impeccable security habits, it’s still recommended that you pick up a security app.
Mobile security, you see, isn’t all about malware.
Mobile security apps are more important for their non-malware-related tools.
“One of the biggest mobile security risks is actually losing your phone,” Blando says. “When you lose your phone, it’s not only the cost of the device, but also the cost and hassle of losing its data.”
That’s especially so when your phone is stolen. People’s entire lives are stored on their handset, open to anyone that picks it up. Study after study shows that few people lock their phones, and losing mobile devices is an all-too-common occurrence.
In the past year, the “Find My Phone” feature in Lookout’s mobile app was used more than 9 million times, or roughly every 3.5 seconds. Half of all robberies in San Francisco and 42 percent of all robberies in Washington, D.C. are related to smartphone theft, the New York Times recently reported.
AppleApple offers free phone-finding and data protection services.
Apple’s iPhones have robust features against phone loss that can be set up with minimal hassle, including remote locking, wiping, and phone-finding capabilities. Android’s antitheft options aren’t quite as beefy, prompting experts to recommend picking up a third-party security solution.
“The question ‘What can you realistically expect from a mobile security suite?’ is easy to answer,” says Marx. “To help you when your phone is stolen or lost, to either help find it and/or destroy the data on it.”
While free security solutions sometimes work a few anti-theft tools into the mix—witness Lookout’s Find My Phone—virtually all security providers tuck the most helpful backup, location-finding, and remote control options into their paid-for offerings.
In other words, while careful users can usually get by with a free security program on their PCs, cheaping out on your mobile Android security means you won’t have access to the features that you’d really, really need if you ever lost your phone.The no-nonsense recommendation
So that’s where we stand today. What does it mean in terms of actual product recommendations?
If you’re walking around with an iPhone in your pocket, there’s no pressing need to buy a mobile security solution. Not because iOS is inherently safer than Android—if you’re even the slightest bit cautious, all mobile operating systems are highly secure—but because Apple already offers phone-finding and back-up features, and because none of the scant security options available in the app store can really protect against the increasing risk of phishing attacks and other “back door”–type malware.
The situation’s a bit different on Android. You’re going to want a free security app at the very least, and we recommend paying extra for a premium security app to gain access to those crucial remote security features. (Again: If you need ever them, you’ll really, really need them.)
Which app should you buy? Our mobile security app roundup can help answer that question, as can AV-Test’s superb (and independent) Android testing results.
But save your money if you’re using a BlackBerry phone. Robbers don’t want your device anyway.Parting words of wisdom
“But wait!” you cry. “What about metrics! You didn’t delve into the hard stats! I read this report…”
Hopefully, this reality check made sense sans all the numerical gobbly-gook. But regardless of whether or not you’re a stat freak, consider these parting words of wisdom from Lookout’s Rogers, and keep them in mind the next time you read a hysterically screaming report about mobile security.
“A lot of people have latched onto the idea that there’s a large variety of Android malware that’s out there, kind of implying that there’s been some kind of huge explosion—but that’s not really the case,” he says. “…Don’t get hung up on the numbers.”
And when you do see numbers, give ’em a thorough eyeing. “Android threat doubles in the past year!” sounds scary, but if that means there are now 10 malicious apps where there were once five, it’s not worth worrying about. A good rule of thumb from the Lookout team: If you see percentages in an Android malware report, ignore it completely unless hard numbers back up the sensational headline.
Knowing, as they say, is half the battle. Now that we’re done with this mobile security reality check, here’s hoping you know better than to believe the FUD.
Best Prices Today: Lenovo Yoga Book 9i
Lenovo has a history of experimental dual-screen laptops.
The current range includes the ThinkPad X1 Fold‘s flexible, folding OLED display and ThinkBook Plus Twist‘s has an extra e-ink screen on the screen. Looking further back, 2009’s ThinkPad W700ds had a slide-out second display.
The Yoga Book 9i builds on these ideas to deliver a versatile, functional 2-in-1 that packs maximum display real estate into a 13.3in chassis. It’s a fascinating device, albeit not one many people should buy right now. Here’s our full review.Design & build
Unique dual-screen design
The Yoga Book 9i’s exterior looks just like regular Yoga Slim 9i (just Yoga 9i in North America) when unfolded, with the only exception being an eye-catching blue option. It’s a refreshing change from the usual black, grey or silver.
A combination of brushed aluminium and chrome edging make for a very premium look and feel. The curvature of the device gives the device an unusual aesthetic, but also makes it more comfortable to hold.
As soon as you open the Yoga Book 9i, though, things get a bit weird. Dual displays mean both the top and bottom halves of the device are screens. Both support touch and have a glossy finish, making it a real magnet for fingerprint smudges and other dirt.
IDG / Matthew Smith
While difficult to get used to at first, this design offers some real perks when used as a 2-in-1.
Firstly, there’s plenty of flexibility in terms of the way the device is used and held. The Yoga Book 9i’s bottom half can fold 360° for use as a standard tablet, or be held like a book with both displays in use at once.
Other options include is ‘tent’ mode, where the bottom half becomes a kickstand, or laying it flat on a table to become a large touchscreen canvas. Of course, it can be used as a regular clamshell laptop if you’d prefer.
The Yoga Book 9i’s design is certainly unusual, but it doesn’t feel like a gimmick
And then there’s Lenovo’s party trick: the Yoga Book 9i’s stand. Otherwise used as a cover for the detachable keyboard and the stylus, it can fold into a shape that props both displays up in an open position. You then place the keyboard below both screens, giving you a total screen area that’s larger than a normal 16in laptop.
This is a genuinely useful option for travellers, who often have many apps open at once but don’t want the extra size and weight of a bigger laptop. Just be warned: the kickstand only works on a stable, flat surface such as a desk or table.
The Yoga Book 9i’s design is certainly unusual, but it doesn’t feel like a gimmick. Packing two touchscreens into a 13in laptop makes it a compact yet functional 2-in-1.Keyboard, trackpad & ports
Frustrating Bluetooth keyboard
Annoying virtual touchpad
Only USB-C ports
Of course, the section above misses out a key part of the Yoga Book 9i’s design: the keyboard and touchpad. In exchange for the attractive and versatile dual-screen design, both are significantly compromised.
The bundled wireless keyboard connects to the device via Bluetooth. When used as a laptop, the keyboard is placed in a position just below the main display. But it can also be used on a desk, attached magnetically to the kickstand or shifted to the bottom half of the lower screen.
While the flexibility is nice, but the typing experience as a regular laptop is awkward. The keyboard is raised noticeably above the palm rest surface, meaning your wrists are simply left to dangle without support.
IDG / Matthew Smith
While the keyboard is uncomfortable at times, the touchpad is downright annoying. There’s no physical touchpad of any description, with a virtual version appearing below the keyboard when in laptop mode.
But it’s difficult to know if your fingertip is within the touchpad surface without looking, as there’s no tactile feedback. Sometimes, the cursor also ended up hidden below the keyboard or completely unresponsive.
While the keyboard is uncomfortable at times, the touchpad is downright annoying
These problems are perhaps an inevitable consequence of the Yoga Book 9i’s design, but important to note nonetheless. If you plan on using it primarily as a regular clamshell laptop, and only occasionally as a dual-screen tablet or with pen input, you’ll be disappointed by the keyboard and touchpad.
Ports are also very limited, with just three USB-C connections. All support Thunderbolt 4 and you can use any of them for charging, but the lack of USB-A or dedicated video output means you’ll most likely need an adapter or hub.
The unique design can also limit access to the USB-C ports at times. In the vertical dual-display mode, where the screens are side-by-side in portrait orientation, you can’t access at least one of them.Display & audio
Dual 13.3in OLED displays
Great for all types of content
Very good speakers
The Yoga Book 9i’s dual displays are mirror images of one another. Both are 13.3in, 2880×1800 OLED panels, and looks excellent in all situations.
Opting for OLED means contrast is superb, with deep inky blacks and great shadows. Colours are also very accurate, with good coverage of all the usual gamuts. Lenovo has gone for a vivid, hyper-saturated look here, which should be to most people’s liking.
IDG / Matthew Smith
With around 255 pixels per inch (ppi), sharpness is also excellent. That’s higher than Apple’s 2023 MacBook Pro, and means you’re getting close to a 4K panel across both displays. With over 10.3 million pixels in total, it’s actually around 2 million higher than your average 4K screen.
According to my measurements, the Yoga Book 9i actually slightly exceeded its promise of 400 nits of max brightness – that’s more than enough for a home office.
Opting for OLED means contrast is superb, with deep inky blacks and great shadows
However, the glossy finish of both displays means there’s plenty of glare in bright lighting conditions – including outside. The displays are also a top-tier fingerprint magnet, so they can get very dirty after only a day or so of use. If travelling, make sure you pack a microfibre cloth.
Audio quality is an unexpected highlight. The Yoga Book 9i has a powerful Bowers & Wilkins sound system built into the display hinge. It provides loud, clear audio which is impressively balanced and offers a surprising amount of bass.
Given the sound on many laptops is relatively tinny, the depth and clarity of the audio you get here is refreshing. As a result, the Yoga Book 9i is well suited for music, movies, and games. It can easily fill a home office with sound.Webcam, microphones & biometrics
Impressive 1440p webcam
Face unlock works well
Lenovo offers another surprise win with the webcam. When using as a clamshell laptop, it’s located above the top display in its traditional position.
The 5Mp sensor is capable of recording video at up to 1440p resolution and 30 fps. Even without much lighting, video looks very sharp. Webcam colours are accurate and well saturated, making the Yoga Book 9i a great option for video calls.
An array of noise-cancelling microphones deliver audio that’s clear and crisp, but quite tinny. As a result, I wouldn’t recommend it for recording podcasts or making videos. But if you just need to jump on a video call, it’s absolutely fine.
Webcam colours are accurate and well saturated, making the Yoga Book 9i a great option for video calls
There’s one biometric option, with the webcam and separate IR sensor enabling Windows Hello facial recognition. This provides a quick, hands-free way to access the device.
The Yoga Book 9i also supports zero touch login and locking, which use the camera to detect when you are present at the computer. When on, these features automatically wake the device when you sit down in front of it and automatically lock it when you step away. They’re genuinely useful, and mostly accurate, but can be turned off if you’d prefer.Specs & performance
Intel Core i7-1355U and 16GB RAM
No discrete GPU
Decent everyday performance, but limited elsewhere
The Yoga Book 9i isn’t a particularly large device, something that has consequences for its performance.
It’s powered by Intel’s Core i7-1355U processor, which offers a total of 10 cores and maximum turbo boost of 5GHz. That might sound good, but only two of those cores are focused on performance, with the rest primarily about efficiency.
Lenovo has also opted for Intel Iris Xe integrated graphics, rather than a discrete GPU of any kind. 16GB of DDR5x RAM and a 512GB SSD are impressive, but performance specs aren’t the most high-end.
IDG / Matthew Smith
PCMark 10 (above) paints a disappointing picture of the Yoga Book 9i’s performance. Its combined score is lower than many recent laptops, including the Surface Laptop 5, despite Microsoft’s device using the older Intel Core i7-1255U processor.
IDG / Matthew Smith
The modest performance continues in Cinebench R15 (above), where the Yoga Book 9i’s multi-core score is lower than many rivals.
IDG / Matthew Smith
Handbrake (above) is more encouraging, but the device still lags behind many laptops of a similar size. Clearly, the Yoga Book 9i is tuned to focus more on portability than performance.
IDG / Matthew Smith
3DMark Time Spy (above), a graphics test, also delivers disappointing results. The Yoga Book 9i once again finds itself behind the competition, including laptops that also use Intel Iris Xe graphics.
You can enhance performance slightly by enabling the ‘Extreme Performance’ mode. The Cinebench R15 score rises from 1,211 to 1,439, while 3DMark Time Spy improves from 1,681 to 1,289.
However, overall performance remains mediocre, and you get the extra fan noise and higher external temperatures.
Clearly, the Yoga Book 9i is tuned to focus more on portability than performance
The Yoga Book 9i feels snappy in day-to-day use, but benchmarks make its limits clear. It’s not a device for high-resolution content creation, streaming, gaming or other demanding tasks.
That shouldn’t come as a big surprise given the size of the Yoga Book 9i, but lacklustre performance definitely reduces its overall value. Most similarly-priced Windows machines offer better performance.
With only USB-C ports on the device, Lenovo clearly wants you to embrace wireless accessories. With both Wi-Fi 6E and Bluetooth 5.1, that shouldn’t be an issue. Wi-Fi connectivity was reliable in my time with the device, and I had no issues with Bluetooth connectivity.Battery life
Decent battery life
The Yoga Book 9i’s dual-screen design put a strain on the battery, which has to power twice as many pixels as usual.
To help with this, Lenovo has included a sizeable 80Wh cell. You can expect acceptable battery life, but nothing outstanding.
You can expect acceptable battery life, but nothing outstanding
I recorded 10 hours and 23 minutes of runtime in our standard 4K video playback test, with the results shown in minutes below. This is comparable to laptops and 2-in-1s of similar size and price: the Lenovo Slim 7 Pro lasted over an hour more, but the HP Dragonfly Pro lags by a half-hour.
IDG / Matthew Smith
Any of the three USB-C ports can be used for charging, making it compatible with a wide range of chargers. Anything 65W and above will ensure you’re not waiting too long.
Third-party GaN chargers that deliver at least 65 watts will charge the laptop without issue.Price & availability
As you might imagine, the Yoga Book 9i doesn’t come cheap.
It starts at $2,000/£2,200 for an Intel Core i7-1355U processor, 16GB of RAM and a 512GB SSD. But for a 1TB, you’ll pay at least $2,100/£2,290.
The device is available from Lenovo or Best Buy in the US and Lenovo or Currys in the UK.
That makes it one of the most expensive 2-in-1 devices you can buy. Most people will be better off with the Microsoft Surface Pro 9, Samsung Galaxy Book 3 Pro 360 or iPad Pro 12.9in, but none can match the range of functionality the Yoga Book 9i offers.Verdict
The Yoga Book 9i is a successful experiment in dual-screen PC design that raises the bar for Lenovo’s competitors.
Its slim profile, 360° hinge and attractive OLED screens are well-suited for both touch input and use with the included stylus. This versatility is a key strength, especially when combined with a great webcam, solid microphones and impressive speakers.
However, the wireless keyboard and reliance on a virtual keyboard make the Yoga Book 9i frustrating to use as a regular laptop. Its high price tag almost means most people will be better off with something more tradition.
But if you’re a frequent flier who’d like the flexibility of an extra monitor, or simply enjoy using a stylus, the Yoga Book 9i could be the right kind of weird for you.Specs
CPU: Intel Core i7-1355U
Memory: 16GB LPDDR5
Graphics/GPU: Intel Iris Xe
Display: 2x 13.3-inch 2,880 x 1,800 OLED touchscreens
Storage: 1TB PCIe Gen4 SSD
Connectivity: 3x Thunderbolt 4/USB-C
Networking: WiFi 6E, Bluetooth 5.1
Biometrics: IR Camera for Windows Hello facial recognition
Battery capacity: 80Wh
Dimensions:11.84 x 8 x .63 inches
Weight: 3.51 pounds (1.59kg)
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